Region 4A MSME Success Stories

  • The Man with a (flavored) Flan: The Cholo Quiaonza Success Story

    Mr. John Lloyd “Cholo” Quiaonza, owner of Spoonful® Desserts under his company John’s Gourmet Kitchen, was not always as successful as he is today. In fact, Cholo’s rising success today is a product of his hard work, perseverance, and of course his past failures. This is his story. Young...
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  • Harito: This is a king who is living the brand

    According to Moore and Gillette (1991), as cited by Brett (2012), one of the characteristics of a king is living with integrity. In business, integrity includes being honest with what a company offers. Furthermore, integrity is also important in establishing and sustaining the company’s brand. For instance, Harito Food...
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  • Miss Universe 2018 and OTOP Ambassador Catriona Gray’s visit creates huge impact on sales

    Miss Universe 2018 Catriona Gray visited the province of Laguna to showcase some of its local products and businesses in her role as an ambassador of the Department of Trade and Industry’s (DTI) One Town, One Product (OTOP) project on 27-30 August 2020. Gray was also recognized as “Adopted...
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  • KMME Success Story: Tonio’s Sisig

    Even when things work out just fine, some events would suddenly make you realize that things could be better. That was the case for the owner of Tonio’s Sisig, Rowena Hachaso. The 38-year-old business owner shared that their business started when they sold sisig as meals served with rice....
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  • YumMixEat Championing Amidst the Pandemic

    Due to COVID-19, most business establishments have gone bankrupt or have experienced problems sustaining their businesses. Last 17 March 2020, the Philippines have undergone an enhanced community quarantine to contain the spread of the virus in the country. Laguna, being listed among the provinces with a high rate of...
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